My Stuff

Launch Coaching with Meep Founder Allie

Hello fellow Entreprenerds!

My 6-month, structured coaching program walks you through the process of outlining the minimum viable version of your vision and bringing it into the world. Along the way, you'll have access to the curriculum and resources Meep uses in all of our programs for impact entrepreneurs. And - we'll get to hang out every week, yay!

Who It's For

This program is for people who are dedicated to solving a tough problem, and are willing to prioritize impact over building fancy products. Working with me is a game-changer if you...

... have a big idea you've been percolating for a long time. You've been thinking about it for so long that you've started to feel lost. You're looking for personalized, step-by-step guidance on how to make your Big Vision a reality.

... are a business owner at any stage, and you feel stuck. You're not making the revenue or impact you wanted to make. You might be unsure how to transition to the next iteration of your business, or you're confused about what the next iteration would even look like.

What We'll do Together

Long story short: we'll plan and launch your Minimum Viable Thing!

  • Weekly 1-hour sessions with Allie (virtual or in-person) for the next 6 months

  • We'll set goals for our work together, and I'll be your accountability buddy with recaps and homework after each session

  • You can communicate with me and ask questions between our sessions via Slack

  • Each week, we'll tackle your immediate needs, like success metrics, financial modeling, product strategy and scoping, systems setup, processing new information, networking connections, etc

  • You'll have relevant, structured homework based on my proven launch process

  • Weekly virtual coworking sessions with Meep's community of Entreprenerds!


Sounds like a plan?

Set Up a Call with Me

Or go ahead and sign up here, and I'll be in touch with next steps!

The Process

Over my career building and working with impact startups, I've developed a step-by-step process for bringing big visions into the world. My product background as a UX designer and product manager brings technical expertise, and my on-the-ground experience as a 4-time founder helps me tailor best practices for unique, scrappy, self-funded projects.

You'll find that my coaching is more structured than other coaching you'll find out there, because as challenges come up, I'm able to draw on relevant educational workshopping, resources, and templates from the time-tested launch curriculum we use every day with founders at Meep.


  • STAGE 1: VISION / get clear direction

    • Define your True North: WHY, HOW, WHATs, prioritized values, & assumptions

    • Create a container for the next iteration of your org: set timebox dates & define success metrics

  • STAGE 2: SHAPE / shape your solution

    • Leverage design thinking & visual mapping techniques to refine the scope of your Minimum Viable Thing

    • Learn to build a robust financial model that answers the big questions around pricing, growth, and funding

  • STAGE 3: BUILD / build your MVP

    • Use UX and design thinking methodologies & design tools to shape human-centered experiences for your stakeholders

    • Choose the right tools, & learn best practices for minimum viable development & scrappy systems setup

  • STAGE 4: LAUNCH / first customers & revenue

    • Plan & test intentional outreach channels

    • Map your systems & operations

  • STAGE 5: LISTEN / track actionable data

    • Practice processing new information and making decisions in alignment with your True North

    • Gather your first revenue and customer engagement metrics to determine next steps


Have questions? I'd love to chat!
Set up a call with me.

You're in Good Company

When I work with founders, two things happen:
we have a LOT of fun, and, well, we get shit done.

Lindsey McCune

Entrepreneur, Embodied Leadership Executive Coach

"This woman is a power house and one of the most impactful, thoughtful business coaches I've known."

Mackenzie Langley

Founder of Lighthouse

"Allie's methodology is seemingly simple yet unexpectedly profound. Her clear framework turns the chaotic journey of a startup founder into one that is not only intentional but incredibly actionable.

Launching the next iteration of Lighthouse felt intimidating. Now, I'm energized and eager to release it promptly."

Yannick Nelson

Brand Strategy Expert

"Allie Reitz is a wonderful, happy, bubbly person. She's also a kick-ass coach and founder wisperer. If you're working on bringing a new idea to life and need rock-solid guidance, a tried and trued framework, and a little magic sprinkled in, she's you're gal!"

Monica VanBuskirk

Founder of Campster, Experienced Analytics Consultant

"I have found Allie to not only have deep technology and technical expertise as a business coach, but also to weave in personal sustainability as an entrepreneur. It's quite unique, and quite comprehensive. If you are floundering as an entrepreneur, even an hour of her time is incredibly effective."

Liora Dudar

Co-Founder of oVertone Haircare

"Allie Reitz is a freaking genius. This framework is one of the best I have seen and everyone needs to learn it."

Louis Melendez

Founder and Consultant at Have Better Conversations

"Allie is a true subject matter expert and she has an eternal well of optimism. If you're an early stage founder and you need some structure, run don't walk to work with Allie!"

Frequently Asked Questions


  • What fine print should I be aware of before we start? For example, do founders typically provide an NDA?

    This coaching opportunity doesn't come with any fine print, except that we'd be agreeing to work together for the next 6 months. I'm happy to sign an NDA if you have one that you'd like us to us - I usually leave that up to the founder since everyone has different preferences.

  • Why is the program 6 months long?

     6 months allows us to cover Meep's signature curriculum and proven process (see the Process section above). Here is the general timeline:
    → 2 months for business and product strategy
    → 2 months for no-code development and launch planning/prep
    → 2 months for launch implementation, engagement tracking, and refining systems

  • Is payment due monthly or in a lump sum?

     Monthly: You'll set up a subscription through this link, and your card is charged monthly for 6 months

  • Does this program also give me access to the Meep community, virtual events/talks, and other resources?

     Yes, definitely! My coaching clients have access to all our templates, worksheets, etc. I also provide relevant connections through my network and set up 1:1 mentoring chats with Meep's experts.

  • What does success look like at the end of the 6 month program? 

     You'll have:
    → set a True North for your business, and created a container (including timebox and goal numbers) for its next iteration
    → your business built with no-code, launched, and monetized
    → collected your first customers and engagement data
    → an understanding of the best way to iterate and refine your systems

  • What typically happens after we’re done with the program? 

     We're always moving into a new season at Meep, so you'll have the opportunity to join a cohort of fellow impact founders around the 1st of August or the 1st of December.

  • Is there anything else I should know?

    Every business is different, and we usually end up adjusting timelines and goals slightly to account for your particular use case.