Mission-Driven Product Strategy
Vision / Mission Sessions
A half-day collaborative session, using design thinking, exploratory exercises, and group brainstorming to outline the WHY, HOW, and WHAT of any new idea.​
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What you'll get:​​
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WHY / Vision Statement: the fundamental belief through which you'll connect with your stakeholders
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HOW / Mission Statement: your chosen method for changing the world
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WHAT / Product Concepts: outline the tangible offerings you'll put out into the world to fulfill your HOW and WHY
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MESSAGING: Brand name options, clear brand messaging, and a simple pitch your team can share
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DESIGN STRATEGY: Logo ideas, key brand colors, and visualization board for design use
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SUCCESS METRICS / Impact Statement: a clear timebox and definition of success for our initial offering
" Allie is deeply thoughtful, hard working, strategic, and gets things done with a grace that includes everyone. Her ideas are powerful but simple, and bring together the essential needs of clients and staff, all while providing leadership in a truly positive and inclusive way. "
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- PRIYA DEY-SARKAR, Senior Energy Engineer at NV Energy
" She has an ability to take what everyone has expressed in a meeting and then lead the charge on how to reach our goal. She is a true team player and deeply wants is best for the community!"
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- Frances Weiner, founder of Conscious B School & Business Management Instructor @ University of Nevada, Reno
User Story Mapping Sessions
​A half-day collaborative session, using visual thinking to refine your vision into clear requirements for development of the next iteration of your products and systems.
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What you'll get:
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An outline of key stakeholder personas for the product
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A digitized map of your ideal customer's journey
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A refined set of clear development requirements for the most efficient and effective first version of your vision, including features, automations, and databases
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A complete blueprint for development, including tools, team, and cost to get there
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A professional Product Roadmap PDF with up to three future iterations and a concrete timeline
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Time-boxed metrics for your next iteration that outline a clear definition of success for all stakeholders
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User Story Mapping Sessions are a great tool if you're:
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Raising money to hire developers to build the first version of your product.
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Working with a clickable prototype.
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Looking for a technical co-founder.
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Banging your head against the wall trying to set up your company's technology yourself.
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Excited about new ideas for your company, but not sure which one to pursue or where to start
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Feeling that you've lost sight of your original vision
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Wondering what's stopping your company from making the impact you know it can make
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Frustrated with or hindered by your current tech stack, app, website, systems, software, etc.
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Not sure how to bring a current service/offering to the next level
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Having trouble working with your current developer, IT team, or website builder
Product strategy provided by Meep's founder, Allie Reitz.
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Entreprenerd, active member of the Denver startup community, and former impact tech startup founder
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10 yrs experience in:
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First-hand entrepreneurship
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Business & product strategy for startups
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Product development cycles & execution
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UX strategy & design
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No-code functional prototype development
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3 years experience leading & managing scrappy startup engineering & design teams